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AutoDigital

For OK! Seguros, with Bliss Applications, we made the storyboard, visuals and animation that explain AutoDigital’s remote vehicle inspection.

Client
OK! Seguros
Partner
Bliss Applications, Lda.
Year
2025
Wheels’ role
Design · Storyboard · Motion design · Animation · Format adaptation

01 / Brief

A vehicle inspection, by phone.

The film needed to show how a driver could complete a guided phone inspection instead of visiting a workshop. The sequence covered authentication, the walk around the vehicle, the scan and submission.

02 / Storyboard

The storyboard defined the user flow.

  1. Original storyboard drawing of a hand entering the authentication code on a phone.
    01

    Authentication

    The sequence starts with the authentication code and confirmed access.

  2. Original storyboard drawing of the car alone after the workshop disappears.
    02

    Vehicle without workshop

    The workshop disappears from the scene so the remote-service proposition is visible before technical details are introduced.

  3. Original storyboard drawing of a phone guiding a scan around the car.
    03

    360-degree scan

    The phone becomes the camera and the route around the car is shown spatially.

  4. Original storyboard drawing of a hand holding a phone as a confirmation message arrives.
    04

    Submission

    The flow ends with sending the inspection data and waiting for the result.

Before colour, texture or 3D, the animatic had to make the phone-and-car choreography work.

03 / 2D and 3D

Combining 3D movement with the illustrated style.

The scan needed spatial camera movement. Wheels used a 3D car for geometry and movement, then controlled materials and outlines so it remained consistent with the illustrated film.

3D render
2D brand treatment
Scrub one timeline to compare the frame-matched 3D render and 2D brand treatment. The spatial choreography stays identical while the visual language changes.

04 / Product demonstration

Showing the process, without rebuilding the app.

The live service uses a camera view with reflections, surroundings and different vehicles. For the film, Wheels rebuilt the relevant interaction with controlled 2D and 3D elements so the scan route could be understood quickly. The film demonstrates the product behaviour; it is not the application software.

Rebuilding the scan for communication.

  1. 01

    Reference the real app

    The live camera view provided the reference for the wheel guide, camera movement and progress cues.

  2. 02

    Controlled 3D representation

    A simplified 3D car and camera path make the scan route legible without environmental camera noise.

  3. 03

    Final composite

    The controlled vehicle, interface and illustration are combined into the final branded sequence.

The delivered film shows an illustrated customer holding the phone beside the mint-green car.
The finished scan scene aligns the phone camera, 3D vehicle and illustrated car in one frame.
A frame from the delivered film confirms that the guided inspection is complete.
Three frames from the delivered film: the customer and car, the guided scan and the completion state.

Delivery

Main film and format adaptations.

The main film covers the complete AutoDigital flow. Shorter versions were prepared for landscape, square and portrait placements using the same approved product sequence.

Project credits

Client
OK! Seguros
Digital product partner
Bliss Applications, Lda.
Director
Manuel Garcia
Wheels Studio
Design, storyboard, motion design, animation and format adaptation